Animals Abused for Fashion
Millions of animals are suffering around the world for fashion every year. Many are caged, mutilated and face a brutal death for our clothing choices.
It doesn't have to be this way! Demand for ethical fashion is rising. It's time to fix fashion. Let's #WearitKind.
Textiles Made From Animal Suffering

#WearItKind - Our Campaign for Animal-friendly Fashion
For a world where all animals are treated with kindness, and animal-friendly fashion is the only kind of fashion.
Together, we can drive an animal-friendly fashion future. Learn more about #WearItKind.
If you are considering to buy animal-based textiles:
Only buy certified down
from ducks and geese who haven’t suffered live plucking or force feeding.
Say NO to fur from any animal
Animals should not have to die for a fur coat.
Only buy certified live lamb cutting-free wool
to tell the wool industry and brands to take responsibility for animal welfare.
Choose sustainable fashion
by considering long-lasting and pre-loved items.



























